Mugdha Ambikar
Mugdha Ambikar is a writer and editor with over 8 years of experience crafting stories that make complex ideas in technology, business, and marketing clear, engaging, and impactful. An avid reader with a keen eye for detail, she combines research and editorial precision to create content that resonates with the right audience.
Customer Success
CROFirst Weekly Roundup: Gong, 73 Strings, Varicent, Apollo, ZoomInfo, and More!
Welcome to CROFirst’s Weekly Roundup – your essential briefing on the latest developments shaping revenue management, private markets, AI-powered go-to-market execution, workflow integration, and...
Sales and Marketing Alignment
Sales and Marketing Technology Stack Integration in 2026: How to Build a Unified Revenue Engine
For 2026, the revenue challenge won’t come from a shortage of leads, data or AI. The challenge will be the gap between the two....
News
Bridging Context and Execution: How Gong’s Mission Callisto Redefines Revenue Management
Revenue intelligence leader Gong announced Mission Callisto, a major platform release introducing Gong Enrich a native sales enrichment layer built directly into its core...
News
Apollo Launches Connected AI Go-To-Market System at Annual ApolloNEXT Conference
AI go-to-market platform Apollo expanded at its annual ApolloNEXT user conference with three new software modules: Apollo Builder Studio, the Apollo Intelligence Layer and...
News
FINBOA Names Kevin Feagan as Chief Revenue Officer to
FINBOA, a leading provider of intelligent process automation software for financial institutions, announced the appointment of Kevin Feagan as Chief Revenue Officer (CRO). Feagan...
News
Surgical Information Systems Appoints Patrick Orman as Chief Financial Officer
Surgical Information Systems (SIS), a leader in healthcare technology and revenue cycle services for ambulatory surgery centers (ASCs), announced the appointment of Patrick Orman...
News
Dynamic Multidimensional Modeling: How Varicent’s New Architecture Redefines Revenue Management
Enterprise sales performance management leader Varicent announced a major architectural evolution of its platform with the introduction of Foresight, a purpose-built, multidimensional modeling engine...
Investment and Budget Allocation
Kahua Raises Growth Investment From Bain Capital at Valuation Above $1B
Kahua, an AI enterprise building platform for complex capital programs, raised a minority growth round at a valuation north of $1 billion from Bain...
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