Tuesday, October 20, 2026

Sales and Marketing Alignment

CROFirst Weekly Roundup: Seismic, PitchBook, ZoomInfo, and More

Welcome to CROFirst Weekly Roundup – your essential briefing on the latest developments shaping agentic revenue execution, private market intelligence, go-to-market workflows, sales and marketing alignment, and revenue optimization....

Seismic Expands Dedicated Financial Services Portfolio to Empower Wealth and Asset Management Firms to Scale Compliantly

Seismic, the leader in go-to-market performance solutions, has unveiled a significant enhancement to its suite of premium solutions for the financial services space. This...

CROFirst Weekly Roundup: RocketReach, Gong, Morningstar, Arcesium, MSCI, and HG Insights & More!

Welcome to CROFirst’s Weekly Roundup – your essential briefing on the latest developments shaping AI-powered revenue operations, institutional investment management, financial data analytics, enterprise...

CROFirst Weekly Roundup: Gong, 73 Strings, Varicent, Apollo, ZoomInfo, and More!

Welcome to CROFirst’s Weekly Roundup – your essential briefing on the latest developments shaping revenue management, private markets, AI-powered go-to-market execution, workflow integration, and...

Sales and Marketing Technology Stack Integration in 2026: How to Build a Unified Revenue Engine

For 2026, the revenue challenge won’t come from a shortage of leads, data or AI. The challenge will be the gap between the two....

Apollo Launches Connected AI Go-To-Market System at Annual ApolloNEXT Conference

AI go-to-market platform Apollo expanded at its annual ApolloNEXT user conference with three new software modules: Apollo Builder Studio, the Apollo Intelligence Layer and...

CROFirst Weekly Roundup: Arcana, Concurrent, Winstone Wealth Partners, Oracle Health, G2, ZoomInfo & More!

Welcome to CROFirst’s Weekly Roundup – your essential briefing on the latest developments shaping investment infrastructure, wealth management, healthcare revenue operations, go-to-market execution, and...

Snappy Kraken Introduces Snappy AI to Help Financial Advisors Optimize Marketing Campaigns

Snappy Kraken has launched Snappy AI, an AI-powered marketing operations coworker designed to help financial advisors and marketing teams analyze campaign performance, identify follow-up...

Aithon Unveils AI-Powered AWS Co-Sell Platform for Regulated Financial Services

Aithon has launched Aithon Co-Sell, an AI-powered platform designed to help AWS partners selling into regulated financial services identify AWS-backed opportunities and access available...

G2 Launches New Buyer Intent and Customer Proof Tools to Accelerate Go-To-Market Execution

B2B software marketplace and data platform G2 has announced a suite of new go-to-market (GTM) capabilities designed to help revenue teams translate buyer intent...

CROFirst Weekly Roundup: R1, Arcana, CAIS, Perficient, Abrigo, and More!

Welcome to CROFirst Weekly Roundup – your essential briefing on the latest developments shaping healthcare revenue management, modern investment infrastructure, capital markets, agentic front-office...