KredosAi, an artificial intelligence digital customer engagement platform and collections provider, announced the closing of an oversubscribed $7 million Series A funding led by BMW i Ventures. Motley Fool Ventures and Walter Ventures joined existing investors Okapi Venture Capital, StartFast Ventures, SaaS Ventures, and Stout Street Capital. Founded in 2021 by Balaji Sridharan and Dave Thoms, KredosAi is a Seattle-based company which uses behavioral economics and machine learning to present large companies with the optimal revenue recovery window. By identifying the optimal message, channel, and time for each overdue account, KredosAi replaces rigid legacy collection outreach with personalized digital engagement to maximize payment recovery and protect long-term customer relationships.
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Highlighting the limitations of traditional collections infrastructure, Balaji Sridharan, CEO and Co-founder of KredosAi, stated: “We built KredosAi because we lived this problem from inside some of the largest enterprises in the world. Even companies that invest heavily in customer loyalty abandon that standard the moment a payment is late. The legacy approach, the same message, the same channel, sent to millions of people, does little to solve the problem and a lot to damage the relationship.” Echoing the demand for adaptive retention software, Baris Guzel, Partner at BMW i Ventures, added: “We were drawn to KredosAi because of the strength of the team, the company’s differentiated approach to combining behavioral economics with AI, and the clear data network effects behind the product. In an environment where enterprises are under more pressure to improve retention, we saw a compelling opportunity for a solution that can create meaningful value at scale.”
