Clari and Salesloft, two leaders in Revenue Orchestration, have signed a definitive agreement to merge, forming what they describe as a transformative Revenue AI company. The combined entity will oversee $10 trillion in annual revenue for more than 5,000 organizations worldwide, including Adobe, IBM, 3M, Zoom, and Shopify, marking a pivotal shift in how businesses run revenue operations.
The merger will unite the industry’s most comprehensive Revenue AI dataset, processing over 10 billion revenue actions and 1 trillion data signals annually. By capturing extensive buyer signals, human interactions, and outcomes, the platform will deliver unparalleled Revenue Context™, enabling AI models and agents to provide precise recommendations and guide revenue teams across the full sales cycle.
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“This merger creates a powerful AI dataset that unlocks a Revenue AI flywheel: the more data ingested, the more users supported, the more workflows running — the richer and more valuable Revenue Context becomes,” said Andy Byrne, CEO of Clari, who will lead the new company. “It’s the beginning of the Autonomous Revenue System — where humans and agents work in sync to unlock new levels of productivity and growth.”
The transaction, expected to close in fall 2025, will bring together executive leaders, revenue teams, and frontline sellers under one unified platform, aiming to boost pipeline momentum, win rates, and productivity through AI-driven insights.
