Advisr, a leading sales operating platform, has launched the Advisr Marketplace an agnostic solution designed to streamline media transactions by seamlessly connecting media sales teams and agencies with a broad ecosystem of fulfillment solutions. This new offering enhances the entire sales process by optimizing pre-sales activities, such as pitch and proposal building, and now simplifying the execution and management of sold campaigns, all within a single platform. By integrating media fulfillment connectivity and enabling instant activation, Advisr significantly accelerates operational workflows.
Aligned with Advisr’s commitment to improving sales efficiency, the company has partnered with multiple fulfillment providers to simplify processes and expedite deal closures. Recognizing the need for a unified integration system, Advisr has consolidated these partnerships into a single, centralized marketplace, granting businesses easy access to various fulfillment options in one place.
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- Intelligence: Leveraging Advisr’s AI-powered recommendation engine, the platform goes beyond automation by intelligently suggesting the best products for proposals and identifying optimal fulfillment partners based on business objectives. This approach enhances profitability and streamlines decision-making for both media buyers and sellers.
- Automation: The Advisr Marketplace introduces fully automated integrations into traditionally complex fulfillment workflows, ensuring seamless transitions from proposal creation to vendor handoff.
- Choice: Businesses gain the flexibility to select the fulfillment partners that best align with their needs, eliminating dependency on a single vendor and fostering a more agile approach to media transactions.
- Ease: Managing multiple fulfillment partners often involves navigating unique workflows, making the process cumbersome. Advisr Marketplace simplifies these interactions, allowing businesses to work efficiently across various partners while supporting complex workflows.
“Many of our customers want flexibility and don’t want to be locked into a single vendor. They value optionality. With this offering, we’re democratizing the ecosystem, putting our clients’ needs first and giving them the freedom to choose what works best for their specific business needs,” said Quique Nagle, CEO at Advisr. “By bringing together a diverse network of fulfillment partners and integrating AI-driven recommendations, we’re enabling businesses to operate with greater efficiency, flexibility, and speed.”
Advisr continues to expand its solutions to redefine the future of media sales. More than just a new feature, the Advisr Marketplace represents a strategic evolution aimed at simplifying the intricate pre- and post-sales processes while driving operational efficiency. With this launch, Advisr takes a significant step toward transforming media transactions and this is just the beginning.