Tag:
Customer Engagement
News
Databricks Launches AI-Powered Data Intelligence Suite to Transform Marketing Strategies
Databricks has introduced “Data Intelligence for Marketing,” a comprehensive solution designed to help marketing teams harness the full potential of their data and AI...
News
IntelePeer Launches SmartAnalytics to Strengthen Conversational AI and Customer Insights
IntelePeer has unveiled SmartAnalytics, a new offering designed to enhance the performance of conversational AI by delivering advanced customer interaction analysis and reporting capabilities....
Performance Metrics and Analytics
The Role of Behavioral Data in Account-Based Marketing (ABM) Success
Account-Based Marketing (ABM) has emerged as a leading B2B strategy. It allows organizations to target a few select high-value accounts rather than casting a...
News
Gong Introduces Specialized AI Agents to Elevate Revenue Team Performance
Gong has unveiled a suite of over a dozen AI agents specifically designed to enhance the efficiency and effectiveness of revenue teams by seamlessly...
News
SPOTIO AI Unveils Advanced Intelligence to Transform Field Sales Operations
SPOTIO AI has announced the release of its new advanced intelligence platform, a major step forward in transforming the field sales landscape through the...
Customer Success
FrontLogix Solutions Partners with Verint to Enhance Workforce Management Services
FrontLogix Solutions, a next-generation Workforce Management and Customer Experience Service provider, announces a new partnership with Verint, The CX Automation Company. The partnership aims...
News
Conga Wins Forrester’s 2025 B2B Program of the Year Award for Customer Engagement
Conga, the pioneer and market leader in Revenue Lifecycle Management (RLM), announced it has received Forrester's 2025 B2B Program of the Year Award for...
Staff Writers
Beyond Ads: The Rise of Data Monetization Platforms in B2B Enterprises
For years, B2B companies relied on traditional ads to boost brand awareness and generate leads. Ads are still part of marketing strategies. For instance,...