Wednesday, March 4, 2026

Performance Metrics and Analytics

Octane11 Integrates with LinkedIn’s Company Intelligence API, Bringing New Transparency to B2B Marketers

Octane11 now integrates with LinkedIn’s new Company Intelligence API, bringing new attribution and analytics to B2B marketers. In pre-release testing, Octane11 compared match rates, engagement...

9Spokes Powers Smartpay with its SMB Financial and Customer Insights Platform

9Spokes, a global data platform, has integrated its SMB Financial Hub and Insights platform, featuring the Merchant Board, with Smartpay, a leading independent provider...

pharosIQ Expands atlasIQ to Give B2B Marketers Unmatched Global Buyer Intelligence

pharosIQ, a leader in first-party intent-driven lead generation, has expanded its atlasIQ platform, arming B2B marketers with deeper insights into buyers across industries, regions,...

TapClicks Launches 13 New AI Insights Agents to Elevate Smart Marketing

TapClicks, the leader in Smart Marketing solutions, announced the release of 13 new AI-powered Insights Agents in its September product update. TapClicks provides an...

ISN® Strengthens Financial Monitoring to Broaden Operational Risk Oversight

ISN, the global leader in contractor and supplier management, announced the expansion of financial risk intelligence through its platform, ISNetworld®, providing Hiring Clients real-time...

Mutinex Brings Its Vendor-Neutral Open-Source MMM Validation Framework to North America for Marketers Who Demand Proof Versus Promises

Mutinex, a leader in marketing mix modeling (MMM) solutions that provide clients with answers-on-demand, announced the North American launch of its globally endorsed Open...

CROFirst’s Weekly Roundup: Consalia, AlphaStream, TrueLoyal, WorkFusion, Monday.com, Moody’s & More

Welcome to CROFirst’s Weekly Roundup—your trusted digest on the latest in revenue optimization, investment strategies, sales alignment, customer success, and analytics. This week showcases...

Snappy Kraken Launches Real-Time AUM Pipeline Dashboard, Enabling Enterprises to Prove ROI and Scale Organic Growth

Snappy Kraken, the martech innovator dedicated to powering smarter, more efficient financial advisor marketing initiatives, announced the release of its AUM Pipeline Dashboard to...