Thursday, March 5, 2026

Performance Metrics and Analytics

Ketch Launches Privacy 360 Analytics Suite to Help Businesses Navigate Rising Opt-Out Enforcement

Amid escalating regulatory scrutiny around consumer privacy rights, Ketch has introduced its new Privacy 360 Analytics Suite, aimed at helping businesses demonstrate accountability and...

Revenue Analytics Introduces AIDA, an AI-Powered Platform Transforming Media Ad Sales

Revenue Analytics has launched AIDA (AI Deal Advisor), a new artificial intelligence-driven solution designed to improve efficiency and decision-making in media advertising sales. AIDA assists...

InsightFinder AI Launches Holistic AI Observability Platform

InsightFinder AI, which automatically detects AI model drift, provides deep diagnostics and performs root cause analysis in complex AI systems, announced the general availability...

IntelePeer Launches SmartAnalytics to Strengthen Conversational AI and Customer Insights

IntelePeer has unveiled SmartAnalytics, a new offering designed to enhance the performance of conversational AI by delivering advanced customer interaction analysis and reporting capabilities....

Tranzzo Unveils In-Depth Analysis of Failed Transactions, Offering Strategic Solutions to Recover Lost Revenue

Leading payment platform Tranzzo has released new analytics uncovering the hidden costs behind failed transactions, revealing that nearly 30% of attempted payments fail — with many...

CROFirst’s Weekly Roundup: xAI, Palantir, Xactly, Optimum, ServiceNow & More Drive AI-Led Revenue Strategy

Welcome to CROFirst’s Weekly Roundup, where we spotlight the most impactful developments across revenue operations, sales alignment, enterprise AI, and customer success. This week’s...

The Role of Behavioral Data in Account-Based Marketing (ABM) Success

Account-Based Marketing (ABM) has emerged as a leading B2B strategy. It allows organizations to target a few select high-value accounts rather than casting a...

Datadog Acquires Eppo to Enhance AI-Driven Product Analytics and Experimentation

Datadog has acquired Eppo, a leading feature flagging and experimentation platform, to bolster its AI and product analytics capabilities. This strategic acquisition enables Datadog...