Sales and Marketing Alignment

Welcome to CROFirst’s Weekly Roundup—your trusted digest on the latest in revenue optimization, investment strategies, sales alignment, customer success, and analytics. This week showcases...

Optime, a pioneer in channel marketing innovation and automation, has announced the appointment of Claudio Ayub as Chief Revenue Officer. With over 25 years of expertise...

Nutshell, the all-in-one AI-powered CRM for sales, marketing, and customer engagement, announced the launch of its AI Sales Pipeline Creator, a purpose-built AI Agent...

G2, the world’s largest software marketplace, has introduced a suite of new solutions designed to help software companies strengthen brand visibility, influence buyers earlier...

Marketeam.ai, the pioneer in purpose-built autonomous AI marketing agents, announced the breakthrough development of 'Markethinking' - the world's first reasoning model engineered exclusively for...

TrueLoyal, the AI-driven loyalty platform for multi-channel consumer brands, has unveiled its new Churn Prediction engine, designed to help companies identify and re-engage customers...

Hyperbound, whose customers include Autodesk, Monday.com, Bloomberg, G2, Vanta, Airwallex, and Hub International, announced a $15 million Series A led by Peak XV Partners,...

Financial Narrative, the global membership community for senior financial marketers and storytellers, and Goldcast, the AI-powered video content platform, announced a strategic partnership. Goldcast will...