Sunday, October 12, 2025

Sales and Marketing Alignment

memoryBlue Strengthens Leadership Team with Appointment of Glenn Haertel as Chief Revenue Officer

memoryBlue, a global leader in outsourced sales and marketing services, announced the appointment of Glenn Haertel as its new Chief Revenue Officer. Haertel, a seasoned...

Invoca Introduces Durable Attribution for Google Ads to Enhance Conversions in a Privacy-First Era

Invoca has unveiled its Durable Attribution solution for Google Ads, developed in collaboration with Google to help marketers improve return on ad spend (ROAS)...

Jasper Appoints Chief Revenue Officer and VP of Partnerships to Drive Continued Enterprise Momentum

Jasper, the world's leading AI marketing platform, announced the appointments of Alex Barrera as Chief Revenue Officer (CRO) and Lisa Hopkins as Vice President of Partnerships. Both...

PebblePost Enhances Its Industry-Leading Performance Marketing Engine to Deliver Unmatched Scale, Precision, and Incremental ROAS

PebblePost, the leading performance marketing company specializing in programmatic direct mail, announced significant enhancements to its revolutionary Performance Marketing Engine, setting a new standard...

Docket Launches AI Seller to Reinvent the Digital Buying Experience and Increase Pipeline by 15 Percent

Docket, the AI revenue platform for modern enterprises, announces its AI Seller agent, a multi-modal agent providing product information, tech support, and solution discovery....

PathFactory Integrates with Salesloft to Boost Revenue Teams with Content Intelligence

PathFactory, a leading B2B content intelligence platform, has unveiled a new integration with Salesloft designed to elevate revenue orchestration through data-driven content engagement. This collaboration...

BigID Expands Global Partner Strategy with Appointment of Ian Williamson as SVP of Global Channel & Alliances

BigID, the leading platform for data security, privacy, compliance, and governance, announced that Ian Williamson has joined the company as Senior Vice President of Global...

Textellent Capitalizes on Leading Tech Partnerships to Enhance Business Communication Capabilities

Textellent, a leading SMS marketing and campaign platform provider, is partnering with tech leaders to enhance business communication capabilities. This initiative reinforces Textellent's commitment...