Sales and Marketing Alignment
News
Salesforce Signs Definitive Agreement to Acquire Bluebirds
Salesforce has signed a definitive agreement to acquire Bluebirds, a leading AI-powered prospecting platform that helps sales teams identify and engage high-potential leads using...
News
INFUSE and G2 Announce Strategic Partnership to Bring Buyer-Driven Marketing to Life
INFUSE, the leader in full-funnel demand activation, announced a strategic partnership with G2, the world’s largest and most trusted software marketplace. This collaboration brings...
News
LinkSquares Appoints James Newman as VP of Sales
LinkSquares, the leader in AI-powered Contract Lifecycle Management (CLM) solutions, proudly announces the appointment of James Newman as VP of Sales. Newman brings three decades of...
News
Strategus Launches SalesLink for Auto: First-of-Its-Kind CTV Attribution Solution Linking Ad Exposure to Real-World Outcomes
Strategus, a leader in data-driven Connected TV (CTV) advertising, announced the launch of SalesLink for Auto, the first-of-its-kind closed-loop attribution solution from a managed...
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Invoca Study Reveals Consumers Embrace AI, but Reject Replacing Humans, in the Buyer Journey
Invoca, the leader in AI-powered revenue execution platforms, released The B2C Buyer Experience Report 2025, revealing how consumers value human connection and perceive AI in...
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Hyperlink InfoSystem Launches Clever247.ai – AI-Powered Platform to Automate Sales and Support Calls
Hyperlink InfoSystem, a globally renowned IT solutions provider, proudly announces the launch of Clever247.ai, an advanced conversational AI platform that enables businesses to fully automate their...
Customer Success
CROFirst’s Weekly Roundup: Waystar, Convoso, Regnology, Accenture, Zelis & More
Welcome to CROFirst’s Weekly Roundup—your go-to source for the latest in revenue acceleration, AI-powered sales, and growth strategy. This week’s highlights showcase major acquisitions,...
News
ELB Learning Launches Sales Enablement Practice to Drive Revenue Acceleration
ELB Learning, a leader in immersive learning solutions trusted by over 80% of Fortune 100 companies, has introduced its Sales Transformation & Enablement (ST&E)...
