Thursday, January 15, 2026

Sales and Marketing Alignment

CROFirst’s Weekly Roundup: Clari, Salesloft, BlackRock, AWS, SalesHood, Nuvei, Microsoft, Accenture, WEVO, Amazon Connect & More

Welcome to CROFirst’s Weekly Roundup — your essential briefing on the latest breakthroughs in revenue strategy, predictive analytics, AI-driven customer engagement, and next-gen sales...

Varicent Introduces AI-Native Architecture to Revolutionize Sales Performance Management

Varicent, a leader in Sales Performance Management, unveiled advancements in its AI-native architecture at the company’s first Unlock Innovation Forum, showcasing how its platform...

Tad Finer Joins Nintex as Chief Revenue Officer

Nintex, the global leader in agentic business orchestration, announced the appointment of Tad Finer as Chief Revenue Officer. Finer brings more than 20 years...

Storyblok appoints Joe Vranicar as Chief Revenue Officer

Storyblok, the enterprise CMS that helps brands succeed in the AI-driven content era, announced the appointment of Joe Vranicar as its Chief Revenue Officer (CRO). Vranicar...

SalesHood Unveils Advanced Agentic AI Digital Sales Rooms to Accelerate B2B Deal Cycles

SalesHood has strengthened its position in the sales enablement landscape with a new wave of enhancements to its Agentic AI-powered Digital Sales Rooms. The...

Force Management Unveils XCELERATOR™, an AI-Driven Sales Assistant Powered by WINN.AI

Force Management has introduced XCELERATOR™, a new AI-powered sales assistant developed in collaboration with WINN.AI. Designed to elevate sales team productivity, the tool merges...

Sandbagging in Sales: Why It Happens and How CROs Can Eliminate It for Predictable Revenue in 2026

Let’s start with the part nobody likes to admit. Beating the number means nothing if the number was quietly deflated to make the win...

CROFirst’s Weekly Roundup: PwC–AWS, Green Dot, Omnicom–Interpublic, HCLTech, Custify, Oscilar–Markaaz & More

Welcome to CROFirst’s Weekly Roundup — your essential briefing on the latest developments in revenue strategy, AI-powered transformation, customer success innovation, and advanced analytics....