Sales and Marketing Alignment
News
Financial Narrative and Goldcast Partner to Redefine Financial Marketing in a Hybrid World
Financial Narrative, the global membership community for senior financial marketers and storytellers, and Goldcast, the AI-powered video content platform, announced a strategic partnership. Goldcast will...
Customer Success
CROFirst’s Weekly Roundup: Order.co, G Squared, Faye, EY-Parthenon, Smarsh, Icertis & More
Welcome to CROFirst’s Weekly Roundup—your go-to digest on the latest in revenue optimization, investment strategy, sales alignment, customer success, and analytics. This week spotlights...
Quick Byte
Mindmatrix and INFUSE Join Forces to Redefine Channel Demand Generation
Mindmatrix, a leading partner ecosystem platform, has announced a strategic partnership with INFUSE, a global leader in full-funnel demand generation, to deliver an integrated...
News
Roya.com Launches Canvas® Score to Help Local Businesses Build Reputation and Drive Referrals with AI-Powered Automation
Roya.com, a leader in digital marketing SaaS, announced the launch of Canvas® Score, an advanced marketing automation platform designed to generate referral leads, manage reviews, and measure customer...
News
Faye Launches New AI Powered Pipedrive Zendesk Integration to Bridge Sales and Support
Faye, a global leader in software strategy, deployment, integration, and ongoing management for mid-market and enterprise organizations, announced the launch of its Pipedrive Zendesk...
Customer Success
CROFirst’s Weekly Roundup: RevUp, Embark, Payroc, Dynasty, Green Cabbage, IG Wealth & More
Welcome to CROFirst’s Weekly Roundup—your go-to digest on the latest in revenue optimization, investment strategy, sales alignment, customer success, and analytics. This week highlights...
News
Accenture Acquires MomentumABM, Expanding Marketing Advisory and Account-Based Marketing Capabilities for B2B Growth
Accenture has acquired MomentumABM, a growth consultancy headquartered in the UK, recognized for advancing account-based marketing (ABM) strategies. By aligning strategies with client needs,...
News
Payroc Partners with CINFED Credit Union in Ohio to Deliver Next-Generation Payments Solutions to Area Businesses
Payroc will begin providing comprehensive payment processing solutions to Cinfed's business clients. Payroc's merchant services include smart point-of-sale systems, online payments, electronic invoicing via...