Monday, December 1, 2025

Sales and Marketing Alignment

Appier Launches Agentic AI Across Full Product Line, Redefining ROI-Driven Marketing

Appier, an AI-native software company, has unveiled the integration of Agentic AI across its entire suite of solutions, introducing eight specialized AI Agents designed...

Thoma Bravo to Acquire PROS Holdings in $1.4 Billion All-Cash Deal

PROS Holdings, Inc., a leader in AI-driven SaaS pricing and selling solutions, has entered into a definitive agreement to be acquired by software investment...

Vendavo Introduces AI Platform to Eliminate Profit Leaks and Accelerate Growth

Vendavo, a leader in commercial excellence solutions, has launched Vendavo AI, a purpose-built platform designed to help manufacturers and distributors protect margins and drive...

Katy Loria Joins GumGum as Global Chief Revenue Officer

GumGum, the leading contextual-first, global digital advertising platform, announced the appointment of Katy Loria as its new Chief Revenue Officer (CRO). In this role, Loria...

CROFirst’s Weekly Roundup: Consalia, AlphaStream, TrueLoyal, WorkFusion, Monday.com, Moody’s & More

Welcome to CROFirst’s Weekly Roundup—your trusted digest on the latest in revenue optimization, investment strategies, sales alignment, customer success, and analytics. This week showcases...

Optime Welcomes Claudio Ayub as Chief Revenue Officer

Optime, a pioneer in channel marketing innovation and automation, has announced the appointment of Claudio Ayub as Chief Revenue Officer. With over 25 years of expertise...

Nutshell Launches an AI Sales Pipeline Creator to Help Businesses Build Winning Sales Processes in Minutes

Nutshell, the all-in-one AI-powered CRM for sales, marketing, and customer engagement, announced the launch of its AI Sales Pipeline Creator, a purpose-built AI Agent...

G2 Launches New Tools to Boost Brand Visibility in the AI Search Era

G2, the world’s largest software marketplace, has introduced a suite of new solutions designed to help software companies strengthen brand visibility, influence buyers earlier...