Sales and Marketing Alignment
News
Strategus Launches SalesLink for Auto: First-of-Its-Kind CTV Attribution Solution Linking Ad Exposure to Real-World Outcomes
Strategus, a leader in data-driven Connected TV (CTV) advertising, announced the launch of SalesLink for Auto, the first-of-its-kind closed-loop attribution solution from a managed...
News
Invoca Study Reveals Consumers Embrace AI, but Reject Replacing Humans, in the Buyer Journey
Invoca, the leader in AI-powered revenue execution platforms, released The B2C Buyer Experience Report 2025, revealing how consumers value human connection and perceive AI in...
News
Hyperlink InfoSystem Launches Clever247.ai – AI-Powered Platform to Automate Sales and Support Calls
Hyperlink InfoSystem, a globally renowned IT solutions provider, proudly announces the launch of Clever247.ai, an advanced conversational AI platform that enables businesses to fully automate their...
Customer Success
CROFirst’s Weekly Roundup: Waystar, Convoso, Regnology, Accenture, Zelis & More
Welcome to CROFirst’s Weekly Roundup—your go-to source for the latest in revenue acceleration, AI-powered sales, and growth strategy. This week’s highlights showcase major acquisitions,...
News
ELB Learning Launches Sales Enablement Practice to Drive Revenue Acceleration
ELB Learning, a leader in immersive learning solutions trusted by over 80% of Fortune 100 companies, has introduced its Sales Transformation & Enablement (ST&E)...
News
SquareX Appoints Enterprise Sales Leader Steve Mullett as Vice President of Sales
SquareX, the leading browser security company, is proud to announce the appointment of Steve Mullett as Vice President (VP) of Sales, effective immediately. Steve, an enterprise...
News
Pipedrive Annual State of Sales & Marketing: Healthier Work Models Proving to Be the Key to Sales Success
Pipedrive, the easy and effective sales CRM for small businesses, for the sixth year in a row has released its sixth annual State of...
News
Olto Raises $5.1M to Transform B2B Sales with AI, Starting with the World’s First AI Demo Engineer
Olto, the AI demo engineer transforming how B2B teams demo and sell software, has raised $5.1 million in pre-seed funding. The round was co-led...