Technology and Innovation
Customer Success
CROFirst’s Weekly Roundup: People.ai, CenterBook, Arcana Analytics, TreviPay, PDCflow, Knownwell & Amplitude
Welcome to CROFirst’s Weekly Roundup — your essential briefing on the latest innovations shaping revenue intelligence, AI-driven growth acceleration, embedded monetization models, risk analytics, RevOps alignment, and product-led revenue...
Customer Success
Customer Churn in 2026: Why It Happens and How Revenue Leaders Can Reduce It for Sustainable Growth
In 2026, customer acquisition cost is no longer justified by the first contract. In many SaaS and subscription businesses, CAC has quietly crossed the...
Customer Success
Knownwell Launches RevOps for Clients to Drive Predictable Post-Sales Growth
Knownwell has introduced RevOps for Clients, a new service aimed at bringing the same level of data rigor used in sales and acquisition to...
News
KnowBe4 Appoints Yuneeb Khan as Chief Financial Officer
KnowBe4, the world-renowned platform that comprehensively addresses human and agentic AI risk management, announced the appointment of Yuneeb Khan as KnowBe4's Chief Financial Officer....
News
Atlassian Appoints James Chuong as Chief Financial Officer
Atlassian Corporation, a leading provider of team collaboration and productivity software, announced the appointment of James Chuong as Chief Financial Officer (CFO), effective March...
News
Manifest Appoints Greg Armor as Chief Revenue Officer
Manifest, the leading platform for software and AI supply chain security, announced that Greg Armor has joined the company as chief revenue officer (CRO)....
News
360 Advanced appoints Cameron Youngblood as Chief Revenue Officer
360 Advanced, a leading cybersecurity and compliance firm, announced the appointment of Cameron Youngblood as its new Chief Revenue Officer (CRO). In this role,...
News
Ericsson and Mastercard Partner to Expand Global Digital Payments and Drive Financial Inclusion
Ericsson and Mastercard have announced a strategic partnership that will help shape the future of global money transfers and accelerate the financial inclusion process....
News
Resolve Appoints Len Jessen as Chief Sales Officer
Resolve, the leader in agentic AI and intelligent orchestration for IT and business operations, announced the appointment of Len Jessen as Chief Sales Officer....
News
PDCflow Unveils Signature Facilitator Model to Turn Embedded eSignatures into a Scalable Revenue Stream
PDCflow has introduced a new go-to-market model designed to help software companies transform eSignature capabilities into a recurring, high-margin revenue source. The Signature Facilitator...
News
StorMagic Appoints Scott Mann as Global SVP Sales
StorMagic®, simplifying on-site virtualization, announced the addition of Scott Mann as Global SVP of Sales. Scott’s appointment reflects StorMagic’s priority on accelerating global revenue growth...
