At the HFMA Annual Conference, FinThrive, a leading healthcare revenue management SaaS provider, introduced its latest innovation: Agentic AI- a transformative technology set to redefine how healthcare organizations manage revenue cycles. Designed to drive intelligent automation and operational efficiency, Agentic AI enhances the company’s broader platform, which also includes machine learning, generative AI, and robotic process automation.
Unlike traditional automation tools that follow static rules, FinThrive’s Agentic AI empowers autonomous digital agents to execute complex tasks, optimize workflows in real time, and respond dynamically to payer behaviors. This intelligent functionality supports everything from prioritizing accounts and correcting documentation to navigating payer rules and automating eligibility checks. Through continuous learning and feedback integration, Agentic AI reduces manual workloads, strengthens compliance, and enables revenue teams to focus on higher-value activities.
“Agentic AI delivers intelligent, enterprise-wide transformation by embedding decision-making directly into revenue cycle workflows,” said a FinThrive spokesperson. “It’s not just about automation—it’s about operating smarter, faster, and at scale.”
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Agentic AI also anchors FinThrive’s newly launched intelligent data platform, an AI-first operating system designed to unify analytics, automation, and decision support for measurable improvements in accuracy, speed, and financial performance.
FinThrive will further spotlight its innovations through a breakout session titled “Connecting RCM Technology Adoption & Modernization Patterns to Financial Performance” on June 23, led by Chief Growth Officer Evan Goad and UC San Diego Health’s Chief Revenue Cycle Officer Mike Vigo. The session will explore results from the RCM Technology Adoption Model (RCMTAM), a benchmarking tool co-developed with HFMA and used by over 150 organizations to evaluate tech investments and modernization strategies.
In addition, conference attendees can preview FinThrive’s Denials & Underpayments Analyzer, a new AI-powered solution designed to transform payer data into actionable insights, highlighting trends in denials, underpayments, and recovery opportunities.
With these announcements, FinThrive reinforces its position as a driving force in healthcare revenue transformation-delivering smarter, more adaptive tools that help providers maximize recovery, reduce inefficiencies, and lead with data-driven intelligence.
