Monday, March 16, 2026

B4B Payments Expands Thredd Partnership to Accelerate U.S. Market Growth

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Thredd, an AI-first issuer processing platform, has expanded its partnership with B4B Payments to support the growth of B4B’s payment programs in the United States. The two companies have previously collaborated successfully across the UK and Europe, and the new agreement strengthens their relationship as B4B accelerates its expansion in the U.S. market. Under the partnership, B4B Payments will leverage Thredd’s platform to process dual-branded Visa and STAR Network cards that comply with Durbin regulations and U.S. debit processing requirements. Thredd’s experience in payments infrastructure, strong ecosystem partnerships, and regional market expertise will help B4B enhance its ability to deliver modern card-based solutions designed for corporate disbursements and operational spending. B4B Payments has maintained a presence in the U.S. since 2021, and the expanded collaboration will support the next phase of its platform development and regional growth strategy.

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Having worked together in Europe, our teams already share the processes, trust, and agility needed to hit the ground running in the U.S. We’re proud to help bring this next phase of growth to life,” said Jim McCarthy, CEO of Thredd. “This expansion reflects exactly what Thredd was built to do, to help innovative fintechs meet their expansion goals with confidence.” “Thredd’s expertise and collaborative approach have been central to our success in Europe,” said Kieran Draper, CEO of B4B Payments USA. “As we continue to expand our U.S. footprint, we’re building on that momentum with confidence. With one platform and processor for all programs in Europe, the UK, and now the U.S., we feel we have the right infrastructure and strategic guidance in place to make an immediate impact upon launch.”

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