Intentsify, a global leader in B2B intent data and GTM, has acquired Salutary Data, a global leader in curated contacts and company intelligence, marking the second significant acquisition in two years following Five by Five. This acquisition further strengthens the data environment at Intentsify, which will help in identity resolution, account and contact enrichment, and activation in sales, marketing, and advertising. This acquisition has been made possible after the company witnessed 21% revenue growth and 50% growth in data solutions revenue in 2025, allowing the company to make such bold statements in its product offerings.
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“Our vision is to build the strongest possible engine for B2B growth, and that requires moving beyond the industry’s status quo,” said Marc Laplante, Co-Founder and CEO at Intentsify. Scott Gordon, CEO of Salutary Data, added, “This acquisition allows us to fuel a more powerful, unified growth engine, ensuring that go-to-market teams finally have access to the most actionable and intelligent data on the market today.” The integration promises expanded capabilities for customers without service disruption.
