Expandi Limited, a prominent MarTech and AdTech player in Europe, has entered a strategic alliance with Kompass, a global leader in B2B data and digital marketing. The collaboration aims to redefine how businesses engage through integrated marketing, advertising, and analytics platforms.
The partnership will combine Expandi’s advanced technologies, such as B2B Stars, AccountInsight, Cyance, and Jabmo, with Kompass’s expansive global business database and digital marketplace. This integration will deliver a unified ecosystem supporting targeted marketing, account-based advertising, real-time buyer intent analysis, and AI-powered reputation scoring.
Key initiatives include embedding Expandi’s ad and analytics tools into Kompass’s high-traffic business directory, enhancing visibility and targeting for advertisers. Furthermore, Kompass’s SalesTech platforms will be enriched with performance insights drawn from millions of verified B2B reviews.
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“This partnership is a natural fit between two leaders in their respective fields. By integrating our advanced marketing technologies with Kompass‘s vast global data resources and martech solutions, we are creating a unique ecosystem that will redefine how businesses connect and grow in the digital age,” said Raffaele Apostoliti, Founder & CEO of Expandi.
This alliance marks a significant milestone in B2B marketing, promising to deliver unmatched value through innovation, precise targeting, and actionable insights, thereby setting a new standard for how businesses engage and grow globally.
