Ecosystems, a trailblazer in the Customer Value Management (CVM) space, has introduced ViViEN™ 2.0, an advanced AI-powered platform designed to revolutionize go-to-market (GTM) strategy by aligning provider solutions with customer-defined business outcomes.
Serving as a next-gen evolution of its Virtual Value Engineer, ViViEN™ 2.0 offers an AI-driven, collaborative workspace where GTM teams and customers can co-create, quantify, and track the value of their partnerships. The platform functions not only as an intelligent agent but also as a shared record system, centralizing insights and continuously learning from a proprietary database of customer results.
“ViViEN empowers reps to confidently connect the dots between our customers’ business priorities and our solution portfolio,” said Mark Crawford, VP GTM Strategy, New Relic. “It turns scattered insights into a conversation on outcomes and business value that resonates with every stakeholder.”
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Key enhancements in ViViEN™ 2.0 include:
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AI-Guided Research & Personalization: Gathers insights from CRMs, calls, documents, and external sources to tailor value-based engagement to each customer’s goals.
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Interactive Collaboration: Moves beyond static decks to real-time, dynamic workspaces where customer feedback continuously refines messaging and priorities.
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Outcome-Driven Quantification: Uses AI and industry benchmarks to clearly define and substantiate expected business outcomes.
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Post-Sale Value Tracking: Links presale expectations to actual results, enhancing trust and facilitating renewals and growth.
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Continuous Learning: Evolves with each customer interaction, refining recommendations and enriching a growing knowledge base.
“ViViEN™ researches insights before a single conversation begins,” noted Barry O’Sullivan, Global Services Pursuit Practice Lead at HP Inc. “Then our sellers and customers refine that message together in the Ecosystems platform—turning insights into outcomes that are tracked over time.”
According to Michael Plaskow, Chief Product Officer at Ecosystems, this release marks a bold leap forward:
“ViViEN™ 2.0 is just the beginning. We’re not just embracing AI—we’re unleashing it to fundamentally rewire how value is co-created in every B2B relationship.”
With ViViEN™ 2.0, Ecosystems aims to redefine how enterprises build, deliver, and measure business value across the customer journey—fueling both retention and revenue growth.
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