Performance Metrics and Analytics
News
Snappy Kraken Launches Real-Time AUM Pipeline Dashboard, Enabling Enterprises to Prove ROI and Scale Organic Growth
Snappy Kraken, the martech innovator dedicated to powering smarter, more efficient financial advisor marketing initiatives, announced the release of its AUM Pipeline Dashboard to...
News
The Hoffman Agency Launches GEDI to Measure Brand Visibility in AI-Powered Discovery
The Hoffman Agency announced the launch of Generative Engine Discovery Insights (GEDI), a capability designed to help brands understand how they are represented in...
News
Moody’s Unveils Agentic Solutions to Accelerate Decision-Making and Automate Complex Workflows
Moody’s has introduced Agentic Solutions, a new suite of AI-powered capabilities aimed at transforming how organizations manage complex decision-making in high-stakes environments. The offering...
News
G2 Launches New Tools to Boost Brand Visibility in the AI Search Era
G2, the world’s largest software marketplace, has introduced a suite of new solutions designed to help software companies strengthen brand visibility, influence buyers earlier...
News
Workday Unveils Data Cloud to Transform HR and Finance Data into AI-Driven Insights
At Workday Rising 2025, Workday, Inc. unveiled Workday Data Cloud, a new data layer designed to help organizations fully leverage their HR and finance...
News
Datalogz Launches BI Similarity, a First-of-Its-Kind Toolkit to Eliminate Duplicate Reports
Datalogz, the pioneer in ending BI sprawl for data-mature entities, announced the launch of BI Similarity, an industry-first toolkit that empowers organizations to proactively...
News
Adverity Launches Adverity Intelligence to Shape the Future of Data-Driven Marketing
Adverity, long recognized as the essential marketing data platform, launched Adverity Intelligence, its first dedicated AI-powered analytics layer. Built to utilize AI at scale,...
Customer Success
CROFirst’s Weekly Roundup: Order.co, G Squared, Faye, EY-Parthenon, Smarsh, Icertis & More
Welcome to CROFirst’s Weekly Roundup—your go-to digest on the latest in revenue optimization, investment strategy, sales alignment, customer success, and analytics. This week spotlights...
