Wednesday, April 22, 2026

Performance Metrics and Analytics

Matrix Announces Monarch Revenue Management Platform Now Available in Microsoft Azure Marketplace

Matrix Solutions, the only global ad sales platform built specifically for media, announced that its flagship SaaS solution, Monarch Revenue Management, is now available...

Attain Advances OutcomeHQ into a Full-Stack Media Optimization Platform

Attain, a leading permissioned commerce data company that powers real-time purchase measurement and sales outcome signals for brands, announced substantial updates to OutcomeHQ, representing...

Zendesk Announces Acquisition of HyperArc, Ushering in Next-Generation, GenAI-Powered Analytics Platform

Zendesk, a pioneer in Agentic AI-powered customer service, announced it has completed the acquisition of HyperArc, an AI-native analytics platform renowned for its proprietary...

TapClicks Launches Build-Your-Own Agent Feature to Deliver Custom AI Insights at Scale

TapClicks, the leading provider of Smart Marketing solutions, announced the launch of Build-Your-Own Agent, a powerful new feature within its AI Agent ecosystem that...

CROFirst’s Weekly Roundup: Maxio, Boosted.ai, Varicent, Clari, Kyndryl & More

Welcome to CROFirst’s Weekly Roundup—your essential snapshot of this week’s biggest breakthroughs in revenue operations, AI-powered execution, and customer-driven growth. From next-gen CPQ and...

Amplitude Acquires Kraftful to Accelerate AI Strategy

Amplitude, Inc. has acquired Kraftful, an AI-native Voice of Customer (VoC) startup, to give teams a 360-view of their customers so they can build better...

Auxia Unveils AI Analyst Agent to Deliver Real-Time Revenue Insights for Marketing Teams

Auxia, the pioneer in Agentic Customer Journey Orchestration, has announced significant enhancements to its Analyst Agent, empowering enterprise marketing teams to translate campaign data...

Pendo Acquires Forwrd.ai to Launch AI-Powered Predictive Analytics Suite

Pendo, the software experience management platform, has announced its acquisition of Forwrd.ai, an Israel-based no-code predictive analytics company, expanding its AI capabilities to help...