Thursday, October 22, 2026

Sales and Marketing Alignment

INFUSE and G2 Announce Strategic Partnership to Bring Buyer-Driven Marketing to Life

INFUSE, the leader in full-funnel demand activation, announced a strategic partnership with G2, the world’s largest and most trusted software marketplace. This collaboration brings...

LinkSquares Appoints James Newman as VP of Sales

LinkSquares, the leader in AI-powered Contract Lifecycle Management (CLM) solutions, proudly announces the appointment of James Newman as VP of Sales. Newman brings three decades of...

Strategus Launches SalesLink for Auto: First-of-Its-Kind CTV Attribution Solution Linking Ad Exposure to Real-World Outcomes

Strategus, a leader in data-driven Connected TV (CTV) advertising, announced the launch of SalesLink for Auto, the first-of-its-kind closed-loop attribution solution from a managed...

Invoca Study Reveals Consumers Embrace AI, but Reject Replacing Humans, in the Buyer Journey

Invoca, the leader in AI-powered revenue execution platforms, released The B2C Buyer Experience Report 2025, revealing how consumers value human connection and perceive AI in...

Hyperlink InfoSystem Launches Clever247.ai – AI-Powered Platform to Automate Sales and Support Calls

Hyperlink InfoSystem, a globally renowned IT solutions provider, proudly announces the launch of Clever247.ai, an advanced conversational AI platform that enables businesses to fully automate their...

CROFirst’s Weekly Roundup: Waystar, Convoso, Regnology, Accenture, Zelis & More

Welcome to CROFirst’s Weekly Roundup—your go-to source for the latest in revenue acceleration, AI-powered sales, and growth strategy. This week’s highlights showcase major acquisitions,...

ELB Learning Launches Sales Enablement Practice to Drive Revenue Acceleration

ELB Learning, a leader in immersive learning solutions trusted by over 80% of Fortune 100 companies, has introduced its Sales Transformation & Enablement (ST&E)...

SquareX Appoints Enterprise Sales Leader Steve Mullett as Vice President of Sales

SquareX, the leading browser security company, is proud to announce the appointment of Steve Mullett as Vice President (VP) of Sales, effective immediately. Steve, an enterprise...