Tel Aviv-based B2B technology startup Alta has announced a $25 million Series A funding round led by IN Venture, with participation from Mindset Ventures, Skywell Capital, LeumiTech77, Entrée Capital, Target Global, and Verissimo Ventures. Founded in 2023 by ex-monday.com professionals Stav Levi-Neumark and Tom Hoffen alongside serial entrepreneur Mor Shabtai, Alta offers an AI-powered “System of Actions” designed to unify fragmented corporate sales, marketing, and revenue operations into an interconnected workflow. Rather than deploying disconnected point solutions that automate isolated tasks, Alta builds a centralized “Company Brain” that ingests more than 50 data sources and 60+ existing go-to-market integrations-including Salesforce and HubSpot-to map an enterprise’s distinct operational logic. This shared intelligence layer coordinates a network of autonomous AI agents executing prospecting, multichannel outreach, inbound qualification, and AI calling, which continuously learn and optimize from real-world audience responses.
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The fresh capital injection will be used to grow Alta’s global team, expand its multi-tiered customer footprint, and add advanced agents specialized in account management and cross-selling. Highlighting the company’s objective to modernize legacy sales infrastructure, Stav Levi-Neumark, CEO and Co-founder of Alta, stated: “Before the cloud, every company building software racked and maintained its own servers. We’re doing for go-to-market what AWS did for infrastructure and the cloud: transforming a stack of cobbled-together tools that never communicated into one system that simply runs well, learns, and drives revenue pipelines and sales.” Confirming the acute market demand for standardized, system-wide intelligence, Eitan Naor, Managing Partner at IN Venture, added: “The market spent three years adding tools to the sales stack. The team at Alta went the other way and built the intelligence layer the whole stack was missing. Alta isn’t competing in a category – it’s defining one. That’s why we wanted to lead this round, and why we’re excited to introduce Alta to Japan and Southeast Asia, backed by Sumitomo’s global reach.”
