pharosIQ, a global leader in first-party intent-driven lead generation, has launched the next generation of its atlasIQ Intelligence Engine, an AI-powered platform designed to transform how B2B marketers identify, engage, and convert in-market audiences. The upgraded engine fuses advanced AI analytics with human-led engagement strategies to enable organizations to enter new markets and activate high-intent buyers in as little as 90 days, a process that typically takes a year or more.
By integrating its AI ecosystem with expert-driven content networks, pharosIQ generates millions of verified, first-party buyer interactions each quarter, helping clients accelerate demand generation and achieve measurable ROI at scale.
“Most marketers spend years trying to build reliable, self-sustaining audiences,” said Anna Eliot, Chief Marketing Officer at pharosIQ. “The atlasIQ Intelligence Engine fuses AI precision with human expertise, empowering brands to identify and activate buyers faster, adapt to shifting behaviors, and deliver measurable ROI in a fraction of the time.”
At the heart of atlasIQ is contextual AI. It looks at not just what professionals engage with, but also why they do. The platform analyzes language, intent, and behavior from thousands of B2B interactions. This helps it understand buyer motivations in various industries, roles, and regions. These insights fuel pharosIQ’s curated newsletter network. Subject-matter experts create personalized, high-value content. It’s designed for each audience’s unique needs.
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This ongoing data loop transforms engagement into action. It turns passive audiences into ready-to-convert buyers, without needing cold lead lists. Marketers can discover new chances and explore untapped markets. They can also speed up pipeline velocity using audiences created from real, first-party interactions.
“Our Intelligence Engine goes beyond identifying buyers – it reveals what motivates them, how best to engage them, and how to activate global audiences with precision and speed,” said Chris Vriavas, Chief Strategy Officer at pharosIQ. “These advancements are helping global B2B leaders improve activation rates, accelerate pipeline velocity, and set a new benchmark for actionable first-party buyer intelligence.”
With atlasIQ, pharosIQ is setting a new standard for AI-driven market intelligence, helping B2B organizations achieve faster, smarter, and more sustainable growth worldwide.
