Welcome to CROFirst’s Weekly Roundup—your essential snapshot of this week’s biggest breakthroughs in revenue operations, AI-powered execution, and customer-driven growth. From next-gen CPQ and agentic AI research to unified revenue execution and predictive analytics, this edition reveals how CROs are leveling up resilience and accelerating results in a dynamic market.
Strategic Revenue Management
🔗 Maxio Unveils CPQ Solution to Streamline SaaS Quote-to-Cash Operations
Maxio debuts a powerful CPQ (configure, price, quote) platform for SaaS providers—helping revenue teams automate complex quoting workflows, eliminate bottlenecks, and drive faster, more accurate quote-to-cash cycles.
Investment & Budget Allocation
🧠 Boosted.ai Unveils Advanced ALFA Platform to Supercharge Investment Research with Agentic AI
Boosted.ai introduces its ALFA platform, combining agentic AI and real-time market data to help revenue and investment teams uncover hidden opportunities, sharpen portfolio strategies, and drive higher ROI.
Sales & Marketing Alignment
🤝 Varicent and ServiceNow Partner to Deliver Unified Revenue Execution for Modern Enterprises
Varicent teams up with ServiceNow to integrate incentive compensation and sales performance management into a single workflow—giving CROs real-time visibility to align teams and boost execution.
Technology & Innovation
🌐 Clari Strengthens Open Ecosystem to Power AI-Driven Revenue Growth
Clari expands its open ecosystem, adding new data connectors and integrations—enabling RevOps leaders to unify insights across the sales funnel and unlock more accurate, AI-driven forecasts.
Customer Success
🚀 Kyndryl Partners with Microsoft to Launch the Kyndryl-Microsoft Acceleration Hub to Drive Customer Innovation and Digital Transformation
Kyndryl and Microsoft unveil a joint Acceleration Hub to help enterprise customers modernize infrastructure and apps—combining cloud, data, and AI capabilities for revenue-driven digital transformation.
Performance Metrics & Analytics
📊 Pendo Acquires Forwrd.ai to Launch AI-Powered Predictive Analytics Suite
Pendo acquires Forwrd.ai to launch a predictive analytics suite that empowers CROs to forecast customer needs, identify churn risks, and fine-tune engagement—strengthening customer lifetime value and retention.
⭐ Article of the Week
📘 Growth Equity in Tech: What Revenue Leaders Should Know Before the First Term Sheet
This week’s must-read explores what CROs need to understand about raising growth equity—from key diligence questions to aligning investor expectations for sustainable, scalable success.
