Welcome to CROFirst’s Weekly Roundup—your go-to digest on the latest innovations, mergers, and AI-driven strategies shaping the future of revenue growth. This week, we spotlight industry-defining mergers, groundbreaking go-to-market intelligence platforms, and advanced AI solutions designed to maximize operational efficiency and customer success.
Strategic Revenue Management
Clari and Salesloft to Merge, Creating AI Powerhouse for Autonomous Revenue Management
Clari and Salesloft join forces in a landmark merger, uniting pipeline management, sales engagement, and forecasting into a single AI-powered platform—offering revenue teams end-to-end automation and predictive insight capabilities.
Sales & Marketing Alignment
HG Insights Launches Industry’s First Agentic Ecosystem to Transform B2B Sales and RevOps GTM
HG Insights debuts an agentic AI ecosystem, delivering autonomous go-to-market execution that enhances targeting, segmentation, and sales activation for B2B revenue operations teams.
Technology & Innovation
New Intapp Time Release Delivers Advanced GenAI Capabilities to Boost Revenue and Payment Velocity
Intapp rolls out a major update to its Time platform, introducing generative AI tools that optimize timekeeping accuracy, streamline billing processes, and accelerate payment cycles for professional services firms.
Customer Success
Introhive Unveils Ask Introhive and Advanced Intelligence Tools to Redefine Relationship Management
Introhive enhances its platform with “Ask Introhive” and upgraded intelligence capabilities—empowering organizations to surface hidden relationship data, drive strategic client engagement, and expand growth opportunities.
Performance Metrics & Analytics
Trados Launches AI-Powered Project Intelligence
Trados introduces Project Intelligence, an AI-driven analytics solution that provides real-time performance insights, predictive project outcomes, and revenue impact analysis for global teams.
⭐ Article of the Week
The CRO’s Managed Intelligence Integration Playbook: Bridging Sales, Marketing & CS
This week’s featured insight explores how CROs can integrate managed intelligence across sales, marketing, and customer success—creating unified data flows, sharper forecasting, and a high-performance revenue engine.
