Welcome to CROFirst’s Weekly Roundup—your trusted summary of key developments shaping AI-powered revenue orchestration, customer experience, and performance analytics. This week, we explore the rapid evolution of RevOps, intelligent automation, and predictive selling as leaders reimagine revenue growth strategies for a digital-first marketplace.
Strategic Revenue Management
🧠 Ensemble and Cohere Debut Secure Agentic AI Platform to Transform Healthcare Revenue Cycle Management
Ensemble Health Partners and Cohere Health unveil a secure, agentic AI platform tailored for healthcare revenue cycle transformation—streamlining workflows, reducing friction, and enhancing provider-payer coordination through explainable automation.
Investment & Budget Allocation
💰 RSM to Invest $1 Billion to Accelerate AI Innovation and Reinvent Middle Market Services
RSM announces a $1 billion investment over four years to advance AI development, modernize digital services, and fuel innovation across audit, tax, and consulting practices serving the middle market.
Sales & Marketing Alignment
🚀 Outreach Launches Advanced AI Revenue Workflow Platform and Intelligent Agents at Unleash 2025
At Unleash 2025, Outreach unveils its next-gen AI Revenue Workflow Platform featuring intelligent agents that optimize pipeline management, forecasting, and seller productivity with real-time data orchestration.
Technology & Innovation
📊 Pax8 Introduces the Era of Managed Intelligence in Its 2025 Research Report, ‘The Agentic Inflection Point’
Pax8’s latest research declares the dawn of “Managed Intelligence,” highlighting how agentic AI will redefine software delivery, decision-making, and managed services for revenue-focused organizations.
Customer Success
🤝 Pipedrive Revamps Global Partner Program to Boost Growth and Enable AI-Driven Sales Support
Pipedrive launches a redesigned global partner program featuring co-selling initiatives, AI-powered tools, and training resources—strengthening collaboration to scale growth and improve sales enablement globally.
Performance Metrics & Analytics
📈 iQor CXBPO Unveils Insights IQ to Revolutionize Customer Experience with Real-Time Predictive Intelligence
iQor CXBPO introduces Insights IQ, a predictive analytics platform that delivers real-time visibility into customer behavior, agent performance, and experience trends—enabling faster, smarter CX decisions.
⭐ Article of the Week
📘 What is CPQ Software and How Does It Accelerate Sales Cycles and Boost Revenue
This week’s featured article demystifies CPQ (Configure, Price, Quote) software, examining how it shortens sales cycles, reduces quoting errors, and increases win rates—making it a must-have tool in every modern RevOps tech stack.
